Lightyear Entertainment announced a new long–term distribution agreement with Vivendi Entertainment (VE) for its filmed entertainment releases and library.  VE will handle all physical DVD distribution in the U.S. and Canada, plus Electronic Sell–Through, Digital Rental, and Mobile exploitation.  Through VE\’s relationships, Lightyear releases will be available for the first time on the iTunes Movie Store.

“We are delighted to have concluded this deal with Vivendi Entertainment,” said Arnie Holland, CEO of Lightyear.  “VE\’s focus on independent films and ability to devote attention to an independent studio like Lightyear, combined with its clout and presence in the physical DVD and digital worlds, makes them the perfect distribution partner for what we do.”

“Lightyear is a truly diverse entertainment company with compelling content across many genres,” commented Yolanda Macias, SVP Vivendi Entertainment. “As we continue to add to our ensemble of high–quality home entertainment partner companies, we are thrilled to distribute Lightyear\’s filmed entertainment, music videos and children\’s products.”

Lightyear plans on releasing 2–3 films a month through VE, starting in November, 2008 in a variety of genres.  Its 70 current library titles include sci–fi, horror, comedy, urban comedies, urban faith based films, dramas, action, music, and children\’s films. Previously, Lightyear had been distributed through Warner Home Video since 1995.

Lightyear\’s 4th quarter releases include Take a Leap of Faith (November 4) and Johnson Family Christmas Dinner (December 9), two urban faith–based films from hot urban filmmaker Jean Claude LaMarre.  Also coming out on November 4 is House Arrest, an urban comedy from actor/filmmaker Marcello Thedford.

Lightyear\’s January, 2009 releases include Confessions of an Action Star, a hilarious mockumentary  featuring special appearances by a wide range of well–known actors and celebrities, including one super–celebrity actress whose name can\’t be mentioned ;  Opie Gets Laid, a relationship comedy in the style of Judd Apatow\’s films, and Pastor Jones: Sisters in Spirit 2, the newest sequel in the successful Pastor Jones series from actor/producer/director Jean Claude LaMarre.

Comcast, the nation’s leading provider of cable, entertainment and communications products and services, announced on March, 19th that its signature On Demand service continues to be a one-stop destination for entertainment, with more than 7 billion VOD views and 1 billion hours watched since 2003.

 Each month, people are choosing On Demand programming:
• more than 275 million times (over 100 times a second)
• for a total of 130 million hours of content watched

 “The numbers speak for themselves…each month our customers watch roughly 40 million movies On Demand,” said Derek Harrar, Senior Vice President and General Manager of Video Services for Comcast. “With thousands of On Demand choices, a crystal-clear HD picture and hundreds of HD On Demand offerings, why leave the comfort of home – it’s all right there.”

Comcast’s On Demand service has grown to feature a library of over 10,000 titles per month – from movies, music and top TV shows to the most popular kids, sports and lifestyle programs – available anytime consumers want to watch them, with the ability to fast forward, rewind and pause selections.  In 2008, Comcast announced Project Infinity, which will continue the company’s commitment to deliver exponentially more On Demand content choice, including more high-definition, sports, movies, kids’ programs and network TV shows.

About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA, CMCSK) (http://www.comcast.com) is the nation’s leading provider of entertainment, information and communications products and services. With 24.1 million cable customers, 13.2 million high-speed Internet customers, and 4.6 million voice customers, Comcast is principally involved in the development, management and operation of broadband cable systems and in the delivery of programming content.

Comcast’s content networks and investments include E! Entertainment Television, Style Network, The Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten regional Comcast SportsNets and Comcast Interactive Media, which develops and operates Comcast’s Internet business. Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.

Apple yesterday announced iTunes Movie Rentals featuring movies from all the major movie studios including 20th Century Fox, The Walt Disney Studios, Warner Bros., Paramount, Universal Studios Home Entertainment, Sony Pictures Entertainment, Metro-Goldwyn-Mayer (MGM), Lionsgate and New Line Cinema. Users can rent movies for as low as $2.99 and watch them on their Macs or PCs, all current generation iPods*, iPhone™ and Apple TV. iTunes Movie Rentals launches today and will offer over 1,000 titles by the end of February, including over 100 titles in stunning high definition video with 5.1 Dolby Digital surround sound which users can rent directly from their widescreen TV using Apple TV. iTunes Movie Rentals are priced at $2.99 for library titles and $3.99 for new releases, and high definition versions are just one dollar more with library titles at $3.99 and new releases at $4.99.

“iTunes Movie Rentals instantly brings great movies from all the major studios directly to your iPod, iPhone, TV or computer—without having to drive to the video store or wait for DVDs to arrive in the mail,” said Steve Jobs, Apple’s CEO. “Movie lovers can now discover and enjoy movies as simply and easily as music lovers discover and enjoy music today on iTunes.”

“Apple has created an incredibly easy and innovative way to rent and enjoy movies,” said Jim Gianopulos, chairman and chief executive officer of Fox Filmed Entertainment. “Millions of movie lovers will be able to watch wonderful movies from Fox and the other major studios whenever and wherever they want, be it on their computer, TV, iPod or iPhone.”

iTunes Movie Rentals feature iTunes’ legendary ease of use, which makes discovering and enjoying movie rentals as simple and easy as buying music on iTunes has always been. Once a movie is rented, it starts downloading from the iTunes Store directly to iTunes or Apple TV, and users with a fast Internet connection can start viewing the movie in seconds. Customers have up to 30 days to start watching it, and once a movie has been started customers have 24 hours to finish it—or watch it multiple times.

The all new Apple TV software delivers an entirely new user experience centered around iTunes Movie Rentals, allowing movie fans to rent and watch movies right from their widescreen TV, with no computer required. Users can also view photos from their computers, Flickr and .Mac Web Galleries on their widescreen TV as slideshows or screen savers, and anytime photos are updated on Flickr or .Mac they are automatically updated on Apple TV. Apple TV users can now browse and enjoy the iTunes Store podcast directory of over 125,000 video and audio podcasts, view over 50 million originally created videos from YouTube, or choose from a selection of six million songs, over 600 TV shows and 10,000 music videos to purchase directly from their Apple TV. Purchases downloaded to Apple TV are automatically synced back to iTunes on the user’s computer for enjoyment on their computer, iPod or iPhone.

Apple TV easily connects to a broad range of widescreen TVs and home theater systems and comes standard with HDMI, component video, analog and optical audio ports. Using high-speed AirPort 802.11 wireless networking, Apple TV now automatically plays all of your iTunes content without setup or management**.

Pricing & Availability

Movie rentals from the iTunes Store for Mac or Windows require iTunes 7.6, available as a free download immediately from www.itunes.com. iTunes Movie Rentals require a valid credit card with a billing address in the country of purchase. iTunes Movie Rentals are available in the US only and are $2.99 (US) for library titles and $3.99 (US) for new releases, and high definition versions are priced just one dollar more with library titles at $3.99 (US) and new releases at $4.99 (US).

The new Apple TV software will be available as a free automatic download to all Apple TV customers later this month. Apple TV, which includes the Apple Remote, is available from the Apple Store (www.apple.com), Apple’s retail stores and Apple Authorized Resellers for a suggested retail price $229 (US) for the 40GB model, and for $329 for the 160GB model. Apple TV requires an 802.11g/n wireless network or 10/100 Base-T Ethernet networking, a broadband Internet connection and a high definition widescreen TV. iPod games will not play on Apple TV.

*Movie rentals work on iPod classic, iPod nano with video and iPod touch.
**Compatible with 802.11b/g/n. Based on an IEEE 802.11n draft specification. Wireless video streaming requires an 802.11g/n network.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.

Twentieth Century Fox and Apple yesterday announced Digital Copy for iTunes, which provides customers who purchase a DVD with an additional Digital Copy of the movie. Just like movies purchased from the iTunes Store, an iTunes Digital Copy can effortlessly be transferred to iTunes and then viewed on a PC or Mac, iPod with video, iPhone™ or on Apple TV. The first DVD to make its debut with iTunes Digital Copy is the Special Edition DVD premiere of the Family Guy “Star Wars” parody, “Family Guy Presents: Blue Harvest,” which is being released in stores today. Fox and Apple are planning to deliver many more DVDs with iTunes Digital Copy this year.

“One of the most requested features DVD buyers have been asking for is the ability to get the movies they bought into their iTunes library,” said Jim Gianopulos, chairman and chief executive officer of Fox Filmed Entertainment. “We’re thrilled to offer such an incredibly simple way for our customers to get even more out of their DVD purchase, and we look forward to releasing many more DVDs this year with iTunes Digital Copy.”

“Now movie fans can easily transfer a free copy of the movie they purchase on DVD into iTunes,” said Steve Jobs, Apple’s CEO. “DVDs containing an iTunes Digital Copy allow movie fans to get a copy of their movie which can be viewed on a computer, iPod, iPhone or on Apple TV.”

The new iTunes Digital Copy provides a consumer friendly way to transfer a DVD purchase to a user’s iTunes library. Once a customer buys the DVD, they insert it into their computer, enter a unique code into iTunes and iTunes automatically copies the movie to their iTunes library within minutes. Customers own the iTunes Digital Copy of the movie and it has all of the same great viewing options as other iTunes Store video content, including the ability to be viewed on a computer, iPod with video, iPhone and Apple TV. Each DVD will only transfer its iTunes Digital Copy to one iTunes library.

One of the world’s largest producers and distributors of motion pictures, Fox Filmed Entertainment produces, acquires and distributes motion pictures throughout the world. These motion pictures are produced or acquired by the following units of FFE: Twentieth Century Fox, Fox 2000 Pictures, Fox Searchlight Pictures, Fox Atomic, and Twentieth Century Fox Animation. FFE also includes Twentieth Century Fox Home Entertainment, the worldwide marketing, sales and distribution company for all Fox film and television programming on VHS, DVD, Blu-ray Disc (BD) and Digital Copy as well as acquisitions and original productions.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.

Xbox LIVE Marketplace, the leading high-definition video-on-demand service, is expanding once again, adding content from two major entertainment partners. Microsoft Corp. today announced at the 2008 International Consumer Electronics Show (CES) that Disney-ABC Television Group and Metro-Goldwyn-Mayer Studios Inc. (MGM) will be joining the more than 35 networks and studios offering U.S. Xbox LIVE members premium entertainment content via the Xbox LIVE Marketplace Video Store.

“Disney-ABC Television Group and MGM are two of the biggest names in the entertainment industry, and this announcement helps continue to evolve and diversify the content offering on Xbox LIVE,” said Robbie Bach, president of the Entertainment and Devices Division at Microsoft. “The ability to offer such great content in high definition further expands Microsoft’s commitment to connected entertainment with Xbox 360.”

Later this month, all U.S. Xbox LIVE members will begin to have access to select TV shows and movies from the ABC Television Network, ABC Family, ABC News, Disney Channel and Toon Disney as part of an agreement with Disney-ABC Television Group. More than 500 hours of content, in both standard definition and high definition when available, will be offered including hit ABC Television shows “Lost,” “Grey’s Anatomy,” “Ugly Betty” and “Desperate Housewives.” Past and current ABC shows will be available on demand, with new episodes arriving on the service the day after they air on television. A variety of award-winning ABC News broadcasts and specials from its unparalleled archive dating back to 1963 and containing priceless interviews, stories and historical moments will be available for download as well.

Viewers will also be able to enjoy shows from ABC Family, such as “Kyle XY” and “Greek, ” as well as popular Disney Channel series including “Hannah Montana” and “The Suite Life of Zack & Cody” and select Disney Channel Original Movies such as “High School Musical” and “High School Musical 2.”

“As a company dedicated to providing consumers with a variety of high-quality entertainment and news content that they can view at their convenience, regardless of time, place or platform, we are very excited to bring our programming to Xbox LIVE members,” said Anne Sweeney, co-chair of Disney Media Networks and president of Disney-ABC Television Group. “This new agreement will not only provide incremental viewing opportunities, but also provides a wealth of promotional opportunities to further awareness of our shows and brands.”

MGM will be bringing its legendary movie library to the service, with classic films ranging from the “Rocky” series to “Dances with Wolves.” Action-thrillers such as “Terminator,” “Silence of the Lambs” and “The Amityville Horror,” comedies and broad-appeal titles such as “Legally Blonde,” “Barbershop” and “Agent Cody Banks,” and award-winning films such as “Platoon,” “Rain Man” and “The Usual Suspects” highlight the diverse launch lineup. United Artists, an MGM sister company, will be making films available as well. Many titles offered by MGM will be available in high definition.

“The Video Store on Xbox LIVE Marketplace has proven to be very successful, and we are excited that MGM will be a partner in 2008,” said Jim Packer, co-president of Worldwide Television at MGM. “At MGM we are always looking for new ways to reach our broad audience, and partnering with Microsoft allows us to make our legendary library available to the millions of Xbox LIVE members here in the U.S.”

The Video Store in Xbox LIVE Marketplace is the leading provider of high-definition video on demand, offering movies for video on demand and TV shows and music videos for electronic sell-through. With more than 3,500 hours of premium entertainment content from more than 35 studios and networks, Xbox LIVE Marketplace helps make Xbox 360 the center of connected entertainment in the living room.

About Xbox 360
Xbox 360 is a superior video game and entertainment system delivering the best games, unique entertainment features and a unified online gaming network that revolve around gamers.

Xbox 360 will have a portfolio of more than 300 games and will be available in nearly 40 countries by the end of 2007.

About Xbox LIVE
Xbox LIVE is the first and most comprehensive unified online entertainment network seamlessly integrated throughout the entire console experience, making it easy for people to find the friends, games and entertainment they want from the moment they power on their Xbox 360 system. Xbox LIVE connects millions of members across 26 countries to enjoy hundreds of multiplayer games, downloadable games via Xbox LIVE Arcade, free and premium playable game demos, music videos, TV shows and movies in the United States as well as new game levels, characters and vehicles for all their favorite retail games.

About Microsoft
Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

In response to consumer demand, Warner Bros. Entertainment will release its high-definition DVD titles exclusively in the Blu-ray disc format beginning later this year, it was announced today by Barry Meyer, Chairman & CEO, Warner Bros. and Kevin Tsujihara, President, Warner Bros. Home Entertainment Group.

“Warner Bros.’ move to exclusively release in the Blu-ray disc format is a strategic decision focused on the long term and the most direct way to give consumers what they want,” said Meyer. “The window of opportunity for high-definition DVD could be missed if format confusion continues to linger. We believe that exclusively distributing in Blu-ray will further the potential for mass market success and ultimately benefit retailers, producers, and most importantly, consumers.”

Warner Home Video will continue to release its titles in standard DVD format and Blu-ray. After a short window following their standard DVD and Blu-ray releases, all new titles will continue to be released in HD DVD until the end of May 2008.

“Warner Bros. has produced in both high-definition formats in an effort to provide consumer choice, foster mainstream adoption and drive down hardware prices,” said Jeff Bewkes, President and Chief Executive Officer, Time Warner Inc., the parent company of Warner Bros. Entertainment. “Today’s decision by Warner Bros. to distribute in a single format comes at the right time and is the best decision both for consumers and Time Warner.”

“A two-format landscape has led to consumer confusion and indifference toward high definition, which has kept the technology from reaching mass adoption and becoming the important revenue stream that it can be for the industry,” said Tsujihara. “Consumers have clearly chosen Blu-ray, and we believe that recognizing this preference is the right step in making this great home entertainment experience accessible to the widest possible audience. Warner Bros. has worked very closely with the Toshiba Corporation in promoting high definition media and we have enormous respect for their efforts. We look forward to working with them on other projects in the future.”

The Nielsen Company and HBO announced that Nielsen will begin measuring the programming available on HBO’s subscription video on demand (SVOD) services - HBO On Demand and Cinemax on Demand - making HBO the first company to receive television ratings for its on-demand offerings.

By measuring VOD usage through Nielsen’s National People Meter VOD Audience Measurement service, HBO will be able to understand not only how many households are viewing its VOD offerings, but also the demographics of the audiences viewing each specific program.

“Technology has changed the way people watch television and as our customers increasingly use our On Demand products to watch our shows on a timetable of their choosing, it is essential that we understand this growing shift in viewer behavior,” said Jan Pasquale, Senior Vice President, Research, HBO. “The knowledge gained from this service will enable us to drive additional consumer satisfaction by understanding the appeal of our programming to specific audiences and developing targeted offerings for the full range of our customer base.”

“Clients told us that VOD is a vital part of their business and Nielsen responded with a service that allows them to measure, analyze and understand audience preferences,” said Sara Erichson, Executive Vice President Client Services, Nielsen North America. “We recognize that it is essential to measure media consumption wherever and whenever it occurs, regardless of platform, and our VOD solution provides a way to measure the growing audience for on demand viewing. HBO was instrumental in the development of this service, working with Nielsen engineering and product development to fine-tune the reports and metrics. We’re delighted that they are the first client to use this service.”

Nielsen estimates that 35.1 million households have access to on-demand services. The National People Meter VOD Audience Measurement service was introduced in December of 2006 with demonstration data available to interested clients. It uses patented technology to embed a code or “watermark” in a program to identify specific episode information. The service is based on the same sample that is used to produce all national ratings.

In addition to the National People Meter VOD Audience Measurement service, Nielsen is set to offer clients NORA, a service that tracks transactional data and is based on data collected through cable operators.

About The Nielsen Company
The Nielsen Company is a global information and media company with leading market positions in marketing information (ACNielsen), media information (Nielsen Media Research), online intelligence (NetRatings and BuzzMetrics), mobile measurement, trade shows and business publications (Billboard, The Hollywood Reporter, Adweek). The privately held company is active in more than 100 countries, with headquarters in Haarlem, the Netherlands, and New York, USA. For more information, please visit, www.nielsen.com.

About HBO
Home Box Office, Inc. is the premium television programming subsidiary of Time Warner Inc., providing two 24-hour pay television services - HBO and Cinemax - to over 40 million U.S. subscribers. The services offer the most popular subscription video on demand products, HBO On Demand and Cinemax On Demand, as well as multiplex channels and HD feeds. Internationally the subscription video on demand products HBO On Demand and HBO Mobile, along with branded joint ventures, bring HBO services to over 50 countries. HBO programming is sold into over 150 countries worldwide.

Warner Bros. International Television Distribution (WBITD) is embarking on a new strategy to launch a number of branded, video-on-demand, non-linear channels on a subscription and advertiser supported basis over a variety of delivery platforms that will bring the Studio’s film and television series to viewers around the globe in a new way, it was announced today by Jeffrey R. Schlesinger, President, Warner Bros. International Television. The new channels will be dubbed Warner TV and will build upon the successful linear Warner Channel that has been operating in Latin America for over 10 years. The initiative is intended to create Warner Bros.-branded entertainment destinations that will provide consumers with around-the-clock, on-demand access to top quality programming on services consisting primarily of content produced and distributed by the Studio.

In the UK, Warner TV is available on Virgin Media’s digital cable platform and on BT’s IPTV television service. Warner TV is prominently featured on Virgin Media’s “TV Choice on Demand” and BT’s BT Vision SVOD services, with branded gateways to the service on the first page of the channel listings. The service is available to all on-demand subscribers and is not sold on a separate a la carte basis. Warner TV is the first branded entertainment channel in the UK devoted to TV series programming from a single studio provider and is one of the few branded destinations that is not associated with a linear channel in the UK.

The Warner TV service in the UK features episodes of the following series: the Emmy® Award-winning The West Wing, created by Aaron Sorkin; the acclaimed hit drama Nip/Tuck, starring Dylan Walsh, Julian McMahon and Joely Richardson; The Fresh Prince of Bel-Air, starring Will Smith; pop-culture phenomenon The O.C.; Joey, starring Matt LeBlanc and produced by three executive producers of Friends; sci-fi thriller Babylon 5; drama series Close to Home and comedy “All of Us,” among many others. Additional series to become available throughout the first year include the blockbuster drama ER; the phenomenal hit comedy Friends; the current #1 U.S. television comedy, Two and a Half Men, starring Charlie Sheen, Jon Cryer and Angus T. Jones; action-adventure hit Smallville; acclaimed comedy The New Adventures of Old Christine, starring Emmy® winner Julia Louis-Dreyfus; suspense thriller Supernatural and more.

“We’re thrilled to launch Warner TV in the UK with Virgin and BT as our valued partners in bringing this new branded entertainment service to UK consumers,” said Schlesinger. “We remain committed to finding new and innovative ways to make our programming accessible to viewers at their convenience, and we are excited to continue delivering quality motion pictures and television programs from Warner Bros. to audiences around the world via these branded channels.”

WBITD has previously announced a deal with Japan’s USEN Corporation for a Warner TV channel on USEN’s ad-supported broadband broadcasting service, GyaO. Warner TV launched on GyaO in September, featuring motion pictures including all four Lethal Weapon films and The Island, as well as episodes of the popular television series Friends, ER and The West Wing. More than 100 Warner Bros. titles are scheduled for release on Warner TV on GyaO, as well as via USEN’s SVOD service, GyaO NEXT. This service is available on the open Internet but geo-filtered for Japan only to protect rights holders of the programming outside of Japan. There is no charge to the user of GyaO for viewing the programming. However, it will be viewed with advertising that cannot be skipped.

Additionally, the Studio launched another Warner TV service on the Free IPTV platform in France on a subscription basis. Soft launched in July, this service has already attracted over 25,000 subscribers paying E 5.99 per month for access. This service is a combination of feature films and television series made available after their initial telecast on linear terrestrial broadcasters.

A second deal has also been closed in France with Orange, which will see a series-based Warner TV zone launched on their IPTV television on-demand service later this year.

According to Schlesinger, “We also plan to announce a number of other branded SVOD, AVOD and linear channels in a variety of countries during the upcoming months. Many of these negotiations are in final stages and will be completed shortly. We feel these new services will be a compelling offering for digital cable platforms, IPTV operators and broadband aggregators looking for high-quality programming with a world-class entertainment brand. The fact that in most countries outside Latin America there is not a Warner linear channel makes this offering even more appealing as it will be viewed as something new and distinct by subscribers and viewers.”

The launch of these channels follows the long-term success of the Warner Channel in Latin America, a linear branded programming service delivering movies, television series, animation and more to more than 20 countries throughout Latin America. Programming available via Warner Channel includes current TV series Without a Trace, Two and a Half Men, ER, Gossip Girl, Chuck, Smallville, Supernatural and The New Adventures of Old Christine, among others; library series including Friends, The West Wing and The O.C., among others; and feature films including Se7en and Interview with the Vampire, among many others.

About Warner Bros. International Television Distribution
Warner Bros. International Television Distribution is one of the world’s largest distributors of feature films, television programs and animation to the international television marketplace (broadcast, pay cable, basic cable, satellite, pay-per-view, video-on-demand, digital platforms, etc.). It licenses some 50,000 hours of programming (including more than 6,000 ‎features and 74 current series), dubbed or subtitled in more than 40 ‎languages, to telecasters and cablecasters in more than 175 countries.

Yahoo! announced today that it has signed an agreement with Sony BMG to extend its video-on-demand license. In addition to expanding the existing relationship into additional territories around the world, the new worldwide deal adds a broad array of additional Sony BMG music videos to the Yahoo! Music catalog. As part of the agreement, Sony BMG music videos will be available for distribution across Yahoo! and off-network through a Yahoo-branded video player. The deal also enables Yahoo! users to utilize various Sony BMG audio recordings in user generated audiovisual content.

“Yahoo is a leading force in Internet entertainment, and they are an important part of our overall strategy to make our artists’ music videos widely available, while at the same time building a strong future for our online businesses,” commented Thomas Hesse, President, Global Digital Business & U.S. Sales, Sony BMG Music Entertainment. “We are happy to extend our agreement with Yahoo, and look forward to continuing our relationship.”

“Yahoo! is committed to providing our users with the most comprehensive array of entertainment content,” says Ian Rogers, general manager of Yahoo! Music. “This partnership not only enhances our video offerings, but also offers Sony BMG artists broad exposure among our global audience of music and entertainment fans.”

About Sony BMG Music Entertainment
Sony BMG Music Entertainment is a global recorded music joint venture with a roster of current artists that includes a broad array of both local artists and international superstars, as well as a vast catalog that comprises some of the most important recordings in history. Sony BMG Music Entertainment is 50% owned by Bertelsmann A.G. and 50% owned by Sony Corporation of America.

About Yahoo! Entertainment
Yahoo! Entertainment is the place on the internet where everyone can be a critic, creator, or fan, offering the sites and services to fill every entertainment need.

About Yahoo! Inc.
Yahoo! Inc. is a leading global Internet brand and one of the most trafficked Internet destinations worldwide. Yahoo! is focused on powering its communities of users, advertisers, publishers, and developers by creating indispensable experiences built on trust. Yahoo! is headquartered in Sunnyvale, California.

With the overwhelming popularity of the Harry Potter franchise, Warner Home Video (WHV) will step out of the realm of conventional DVDs with a new foray that will allow fans to experience the magic and adventure of the world of Harry Potter like never before. With the release of the Harry Potter Interactive DVD game, fans can experience in a whole new way the challenges that Hogwarts School of Witchcraft and Wizardry has to offer. Harry Potter: Hogwarts Challenge is designed for the whole family’s enjoyment, as up to four people can play — each at their own chosen skill level.

The first of its kind from WHV, the Harry Potter Interactive DVD Game brings the excitement of Harry Potter into your living room, as you begin your first year at Hogwarts. Get Sorted or choose your favorite house before attending class, participate in extracurricular activities and face exciting Year End Challenges during your first three years at the school. Be sure to keep track of house points, for the one with the most at the end of the third year will compete in a deathly wizard duel and receive tickets to the coveted Quidditch World Cup! Use your DVD player and remote to navigate the moving staircases at Hogwarts, avoid the Whomping Willow, catch the Golden Snitch or escape from the Forbidden Forest! No game boards, dice or pieces are necessary. Based primarily on the first three Happy Potter films, with additional scenes from the fourth and fifth films, the Harry Potter Interactive DVD Game is the perfect blend of action and adventure for Harry Potter enthusiasts!

“It is a privilege for WHV to be able to develop this revolutionary interactive DVD game that showcases one of the most successful franchises spanning the globe,” said Amit Desai, WHV Vice President, Kids and Sports Marketing. “Our goal with our interactive DVD titles is to bring more family-friendly characters to life in a hands-on interactive way that is fun for all.”

The much anticipated Harry Potter: Hogwarts Challenge hits stores on December 11, 2007 and will be available for $24.98 SRP.